Travel in a sustainable way. Whenever possible, we support small, family-run, and locally owned businesses: hotels, restaurants, shops, tour guides. For example, in Beijing we have a thriving relationship with many courtyard/boutique style guesthouses which, in addition to being locally owned and operated, provide guests with a unique and genuine travel experience.
We arrange family visits to homes outside the major cities, to allow travelers to see the contrast between the urban and rural ways of life. Rather than observing the village from a touristy, outsider’s perspective, we join the family for a cooking lesson and homestyle meal. We support these local communities and partner with them, to allow the economic benefits from tourism to reach them directly.
We choose people who invest their creativity and resources in giving travelers simple, friendly, sustainable, and honest experiences--people with ideals. To us traveling responsibly means consuming responsibly.
NGO Visits. During this trip, we have the chance to visit local NGOs who are dedicated to the environment and heritage conservation. We have a strong relationship with the Beijing Cultural Heritage Protection Center which seeks to conserve cultural character and distinctiveness. We can meet them and learn how their effort in equipping local communities with awareness, strategy, practical skills and training to preserve cultural the environment and heritage at local levels.
Uniqueness of program. China opened its long-sequestered hinterlands back to the early days, we’ve found many new areas, and many new approaches to old areas, and we’re struck by the unending discoveries that China offers. We’ve got a bright bagful of ideas for Private Journeys, arranging from walking and trekking excursions to art and cultural appreciations, with various looks behind the curtains all over the country.


We invite every traveller who books a holiday via us to send in a review. Because we don't run the holidays they're completely independent and unedited... remember to read between the lines though, as two people on the same holiday can have different views!
