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This tour is part of a new trend in rural tourism in Japan, supporting small, family-run inns and guesthouses in small towns and villages where there are few work opportunities. In contrast to the most widespread form of tourism here - large groups visiting impersonal concrete hotels - our tours go off the main tourist trail. As well as bringing revenue to these areas, demonstrating the tourist potential of these destinations encourages local people to take pride in and conserve their areas and their older, traditionally constructed buildings.
The village of Aya in Kyushu is at the forefront of organic agriculture in Japan, and is also famous for its production of traditional crafts, such as dyeing and pottery. Our company is one of the few to bring visitors to this beautiful but economically depressed region of Japan.
This area has relied in the past on public works projects financed by central government, which have often been the source of much environmental degradation in Japan. The introduction of rural tourism here will bring a welcome alternative source of revenue.
We have a policy of 'leave no trace' for visiting rural areas. We only use established walking trails to limit damage to vegetation, all rubbish is removed, and the taking of any plants, rocks, etc. is discouraged. We use public transport as much as possible to lessen the environmental impact of this tour.
The presence of a Japanese-speaking tour leader makes a big difference in cultural interaction; it allows for communication between the visitors and local people and lessens the possibility of minor cultural gaffes by foreigners that might otherwise create nervousness on the part of local people about hosting foreign guests.
We also make a donation for each customer to the Nature Conservation Society of Japan and the Japan National Trust, organisations which help protect the nature and also architectural heritage of Japan.





We invite every traveller who books a holiday via us to send in a review. Because we don't run the holidays they're completely independent and unedited... remember to read between the lines though, as two people on the same holiday can have different views!




